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SUMMARY:LAB5 Hosted by Ministry of Awesome
DESCRIPTION:Lab5 powered by Christs College is a program that takes Year 10 students out of class for the week and immerses them into the local entrepreneurial scene and community.  Through social entrepreneur speaker panels\, innovation tours\, workshops\, networking events\, mentor sessions and presenting to a crowd students will learn skills such as leadership working in a team\, communication and building ongoing resources to further their idea. \nThe students will be based in the EPIC lounge Mon-Wed mornings & until 3pm on Thursday. \nThis event is not open to the public
URL:https://epicinnovation.co.nz/event/lab5-hosted-by-ministry-of-awesome-3/
LOCATION:EPIC Innovation Centre\, 76/106 Manchester St\, Christchurch\, Canterbury\, 8011\, New Zealand
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UID:2065-1535547600-1535560200@epicinnovation.co.nz
SUMMARY:Burn your Brochures
DESCRIPTION:  \nIf you are not participating in the digital part of a buyer’s journey you are increasingly invisible. This is especially true for firms selling hi-tech products and services. \nThis workshop will help you be more visible online\, and employ digital tactics to attract\, nurture and convert sales leads. You can achieve a more efficient sales process\, freeing up your sales team to focus more on closing and less on lead generation. \nThe workshop is designed for sales and marketing leaders from New Zealand Hi-Tech companies\, with responsibility for generating sales leads.\nYou will learn how to: \n\nDescribe inbound marketing principles and demonstrate how to apply them to sales and marketing.\nDifferentiate core technology options for implementing inbound marketing.\nCreate an inbound marketing plan focussed on generating sales leads.\nList content ideas that are relevant to your buyer persona.\nMeasure the ROI of inbound marketing.\n\nThe workshop will include: \n\nBest practice resources on aligning digital activities with your sales and marketing strategy\, and an introduction to the digital marketing approach.\nA discussion on the digital marketing technology stack.\nUsing an inbound marketing plan template to identify opportunities in your marketing and sales to become more inbound.\nCase study discussions on the things you need to get right to achieve lead generation goals.\nContent and discussion on how to measure success (key metrics\, tools for gathering and reporting).\n\nAbout Concentrate: \nConcentrate is a global digital award-winning marketing agency that works with New Zealand’s best technology companies to generate qualified sales leads. From strategic marketing advice to lead generation services\, Concentrate has been working with technology tall poppies since 2003 to help improve the efficiency of their sales process. \nConcentrate is a Platinum Partner of HubSpot and New Zealand’s first Certified HubSpot Trainer. \n \nRegister ..https://insights.concentrate.co.nz/burn-your-brochures-august-2018
URL:https://epicinnovation.co.nz/event/burn-your-brochures/
LOCATION:EPIC Innovation Centre\, 76/106 Manchester St\, Christchurch\, Canterbury\, 8011\, New Zealand
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